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Title : What is Spamdexing | ZetMagazine
link : What is Spamdexing | ZetMagazine
What is Spamdexing | ZetMagazine
[ad_1]Zetmagazine - Spamdexing is a form of search engine manipulation designed to push a site up in search results, ensuring that people land on that site when they search for certain things. While search engine optimization requires a number of search engine manipulations to ensure that a site ranks high in search results, spamdexing is usually more offensive, and the material is less relevant to search than searchers desire. Because many people get frustrated by constantly finding spam sites when they are looking for legitimate content, most search engines have tools to defeat spamdexing.
This term is portmanteau "spam" and "indexing," and began to appear in print in the late 1990s, when spamdexing began to become a big problem. On the one hand, spamdexing is an almost inevitable result of the rise of the Internet, when people begin to realize that there is great potential to make money on websites, and spam is mushrooming not only in e-mail but also on the web. The number of spam sites on the Internet is not fully known, but it is estimated that a very high percentage of the Internet.
There are many ways to spamdex. For example, a site can be filled with keywords, even though the site actually does not contain material that is relevant to that keyword. Sites can also use hidden text, hidden links, and content metatags to develop their search ranking. Many spammers use several mirror sites, all filled with more or less the same content, but different web addresses, which link these sites to each other, and others use site redirection, which sends users to third-party sites.
When someone accesses a site that has been manipulated with the help of spamdexing, he may find that the site contains click bait content, along with a number of advertisements. The Spamdex site is also used to increase the relevance ranking of other sites managed by spammers. In some cases, these sites aren't even really meant to be seen by humans, because they exist only to promote other websites, taking advantage of search engine results that depend on authority and relevance and keywords.
Besides being very annoying, spamdexing can also be dangerous. For example, someone can send spam to a site with the name of a large financial institution, create a situation where customers from that institution will access the site, think it is their bank's site, and disclose personal information that can be used for identity theft, or at least to clean a bank account. they.
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