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Title : 7 Keys to Building Big Business
link : 7 Keys to Building Big Business
7 Keys to Building Big Business
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Many people when it comes to digital marketing, which most people think about is how to advertise Facebook ads. Though there are 7 important sciences in building a big business:
- Selling
- Public Speaking
- NLP & Psychology
- Database building
- Leadership & Management
- Branding
- Scaling
No. 1 is very clear, right? If you can't sell it, it won't sell.
No. 2 once your business is big, you have to start chairing meetings, product presentations in large numbers, even doing talk shows, etc.
No. 3 without knowing the psychology of the consumer brain, how do you know what they want, what they are afraid of, why they don't want to buy your product when your product is good.
No. 4. This is an important point too, because without being able to build a large database, you will only be selling like a roadside salesperson. New customers all the time and there are no loyal customers.
No 5 about building a team, you will not have a big turnover without a complete team behind you.
No 6 is what your business / product perception is in the customer's brain. Why does anyone choose Apple products even though they are more expensive? Why does Kopiko choose to compete with coffee products instead of candy? And put it on a coffee rack instead of a candy rack.
If you compete with other candies, it makes no difference. Kopiko chose to be coffee in the form of candy rather than candy with a coffee flavor.
That brand positioning was chosen.
Why did you choose a particular brand of car / motorcycleSome brands of shampoo, why not buy origin? Why do you always have that type of toothpaste?
That's all brand.
And when you sell, have a business without building a brand, people will ignore you. Just like people without names, no one will remember you.
No. 7. Scaling is the science of maximizing processes so that your business skyrocketed quickly. Scaling digitally or Facebook marketing is the best right now.
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